Hey guys! So I'm back with a second installment of my series called 'Brand Boast', and this one is going to be focusing on Maybelline New York.
Maybelline began with a Chicago chemist named Thomas Williams who was trying to help his sister Maybel enhance her beauty in an attempt to win over the man she was in love with. She would use petroleum jelly to enhance her brows and lashes, but Thomas took it one step further by adding carbon dust into the petroleum jelly to further enhance her features. The creation was a success, and in 1915 Thomas Williams founded the company that is now a global giant.
Now that I've given you a run down of what the brand is about, let me break down why I absolutely love this company and its products so much!
Eyes
I'm starting off with eye makeup because well.. that's apparently where this company started, and that's where they are still rocking it 100 years later. Maybelline totally knows how to do eyeshadows well, and I feel like they just keep getting better and better. I think their best launch in recent years has to be the color tattoo cream eyeshadows however, they are amazing!
They also really know how to make a mascara - really - I can't even tell you how many I've bought since my mom first allowed me to buy makeup, but I do know my first kind was the 'Great Lash' mascara, which I still buy to this day. Maybelline is the one brand that sends me into excitement mode with each and every new mascara - new formula, gotta try it!
Lips
I find I never used to gravitate towards Maybelline lip products, but in the past couple years I feel like I've been seeing more and more amazing things come from them. They've always have good lipsticks, but I feel like they took it to the next level with their releases of the vivid line, nude line and now they have a matte line. All amazing quality lipsticks for the price of about 6-8$ CAD. As far as lip gloss goes I was never completely over the moon about anything until the Color Elixir glosses were released, now they are my absolute favorite drugstore lip gloss - they seriously rock!
Face
With a wide range of products that do everything from prime, to cover lightly using a BBcream, to a full coverage foundation I feel like they offer something for everyone. Their powders are also some of my favorites from the drugstore - so finely milled and provide the perfect finish without looking over done. They also offer a variety of cream and powder blushes and bronzers to complete your look. The bouncy blushes have long been one of my favorite cream blushes from the drugstore, and who doesn't love a good cream blush product!
I hope you enjoyed this run down of Maybelline New York and my thoughts on some of my favorites from the brand. If you would like to see more of these 'brand boast' posts comment below and request my next brand to feature!
Now that I've given you a run down of what the brand is about, let me break down why I absolutely love this company and its products so much!
Eyes
I'm starting off with eye makeup because well.. that's apparently where this company started, and that's where they are still rocking it 100 years later. Maybelline totally knows how to do eyeshadows well, and I feel like they just keep getting better and better. I think their best launch in recent years has to be the color tattoo cream eyeshadows however, they are amazing!
They also really know how to make a mascara - really - I can't even tell you how many I've bought since my mom first allowed me to buy makeup, but I do know my first kind was the 'Great Lash' mascara, which I still buy to this day. Maybelline is the one brand that sends me into excitement mode with each and every new mascara - new formula, gotta try it!
Lips
I find I never used to gravitate towards Maybelline lip products, but in the past couple years I feel like I've been seeing more and more amazing things come from them. They've always have good lipsticks, but I feel like they took it to the next level with their releases of the vivid line, nude line and now they have a matte line. All amazing quality lipsticks for the price of about 6-8$ CAD. As far as lip gloss goes I was never completely over the moon about anything until the Color Elixir glosses were released, now they are my absolute favorite drugstore lip gloss - they seriously rock!
Face
With a wide range of products that do everything from prime, to cover lightly using a BBcream, to a full coverage foundation I feel like they offer something for everyone. Their powders are also some of my favorites from the drugstore - so finely milled and provide the perfect finish without looking over done. They also offer a variety of cream and powder blushes and bronzers to complete your look. The bouncy blushes have long been one of my favorite cream blushes from the drugstore, and who doesn't love a good cream blush product!
I hope you enjoyed this run down of Maybelline New York and my thoughts on some of my favorites from the brand. If you would like to see more of these 'brand boast' posts comment below and request my next brand to feature!
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